They are hiring a Content & Buyer Journey Strategist to connect audience insight, content, SEO, Paid and CRM nurturing across their client campaigns.

This is a newly created player-coach role with an approximate 50/50 balance between strategy and hands-on content production. You will define who clients are selling to, map how those buyers make decisions and create the content and nurture journeys that move them towards conversion.

What you’ll do

• Develop ideal customer profiles and target audience lists
• Map buyer journeys from awareness through to decision
• Translate those journeys into content and campaign plans
• Produce content across articles, landing pages, email, social, video and sales enablement
• Build HubSpot or CRM nurture flows, workflows and lifecycle stages
• Support one-to-many, one-to-few and one-to-one ABM campaigns
• Align content with SEO, Paid and wider digital strategies
• Coordinate with designers, writers, videographers and other specialists
• Monitor engagement and conversion performance
• Present strategies and recommendations directly to clients

You will work across approximately five to ten client projects at different stages, supporting delivery for existing clients and developing strategies for new accounts.

What you’ll bring

• Five or more years’ experience in content strategy, content marketing or a related role
• Experience developing ICPs, audience segments or buyer journey maps
• Hands-on content production experience across multiple formats
• Experience with HubSpot or a similar marketing automation platform
• Knowledge of nurture journeys, workflows and lifecycle marketing
• An understanding of ABM, SEO and search intent
• Strong client-facing and presentation skills
• The ability to move confidently between strategy and execution

The agency’s client base is predominantly B2B, with some B2C work. This is a remote role with occasional travel to client sites.

Location: Remote | Occasional client travel

Salary: €60,000

Job Ref: 9615MOH

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We are seeking an ambitious and commercially driven Area Sales Manager to join a growing specialist supplier serving the golf, sports turf, amenity and landscape sectors across Ireland.

The Role

• Manage and grow an existing customer base while identifying new business opportunities.
• Provide technical solutions across plant nutrition, soil health, moisture management, irrigation and turf seed products.
• Develop strong customer relationships and drive sales growth throughout Ireland.
• Leinster-based with regular nationwide travel.

About You

• Previous sales or business development experience preferred.
• Technical knowledge of plant nutrition, soil science, irrigation, turfgrass or related areas is advantageous.
• Experience in golf, sports turf, agriculture, horticulture or landscaping is desirable.
• Self-motivated, commercially focused and eager to learn.
• Strong relationship-building and territory management skills.
• Full driving licence required.

What's on Offer

• Competitive salary and company vehicle.
• Benefits package.
• Full training and ongoing technical support.
• Opportunity to represent leading industry brands and innovative technologies.
• A rewarding role with excellent scope for career and business growth.

This is an excellent opportunity for a sales professional with a passion for turf, plant health or related industries to join an established business and build a successful territory. Technical experience is beneficial, but attitude, initiative and commercial drive are key. Full training will be provided.

Location: Leinster

Salary: €40,000 - €45,000

Job Ref: 9612MT

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The role

• Develop and deliver the marketing and PR strategy
• Plan and manage multi-channel B2C campaigns
• Drive customer enquiries and lead generation alongside the sales team
• Manage digital campaigns across Google, Meta, YouTube, TikTok and LinkedIn
• Track campaign performance, CPA and ROI
• Manage social media strategy and content
• Manage external agencies and an in-house Digital Content Executive
• Monitor customer trends, competitors and new marketing opportunities
• Manage the marketing budget and report on performance

About you

• 4+ years’ marketing experience, ideally in retail, consumer, interiors, home or lifestyle
• Strong experience across digital and multi-channel campaigns
• Commercially minded with a good understanding of lead generation
• Comfortable using analytics to measure and improve performance
• Able to manage agencies, budgets and multiple campaigns
• Confident working independently and taking ownership of marketing activity

A great opportunity for a commercially focused marketer who wants real ownership of the marketing function within a growing Irish business

Location: Dundalk | Hybrid 

Salary: 45k - 50k

Job Ref: 9613MOH

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This is an excellent opportunity to play a key role in the growth of our client, supporting major account and sector heads in achieving growth ambitions. Central to the role will be the need to drive streamlined and effective account management practices, consistent sales and go-to-market processes, the conversion of must-win opportunities, pipeline management, revenue and reporting mechanisms.

Key pillars of this role will include Relationship Management, Account Management, Account-Based Marketing, Opportunity Management, Sales Management, Revenue/Pipeline Management and Reporting.

This role sits within the central Markets and Business Development team of our client, with a dual line of reporting into the Head of Business Development and Sector Head.

The role is not intended to be client/market-facing; it is positioned as a pivotal role in supporting the growth of the business by supporting the work of Sector Heads and Sector Leadership Teams.

About You

• Qualified to degree level or equivalent.
• 10+ years’ experience gained in industry or professional services, working in a senior Business Development or Commercial role.
• Experience in driving growth in large accounts.
• Strong commercial acumen, growth orientation and sales focus.
• Comfortable using pipeline and CRM systems for revenue tracking and reporting.
• Excellent relationship development and networking ability, working both as part of a team and independently.
• Strong oral and written communication skills.
• Ability to positively drive change and influence the decision-making process.
• Excellent organisational skills and project management ability.
• Proficient in the Microsoft Office suite, including PowerPoint and Excel.

About You Role

• Support the Head of Sector and their Sector Leadership Team in the development and execution of go-to-market strategies across key accounts and sectors.
• Drive best-practice Account Management for priority accounts.
• Assist in the identification of major growth opportunities and the development of appropriate strategies to target them.
• Drive cross-selling and upselling across key accounts, mapping client issues to our client's solutions and bringing a unified approach to clients.
• Account-Based Marketing.
• Relationship mapping and CRM management.
• Support the identification and conversion of must-win opportunities, using best-practice sales management to increase win probability.
• Drive best-practice pipeline management, ensuring effective utilisation of pipeline and monthly dashboards to track revenue performance, win/loss analysis and related metrics.
• Track and report on account and sector performance on a regular basis, producing pipeline and revenue dashboards for Markets and Sector Leadership.
• Execute focused actions on cross-sector themes such as Alliances, ESG, Legal Services, AI and other strategic growth areas.
• Support strategic inputs into significant pursuits, ensuring the value proposition is clearly articulated.
• Maintain a strong knowledge of the sector ecosystem within our client and ensure alignment with the wider business strategy, as well as relevant regional sector strategies.
• Build strong relationships throughout the organisation, locally and globally, to leverage joint go-to-market proposals and initiatives.
• Build a network of strong working relationships across the sector community, particularly with regional sector leadership teams and sector executives.

Location: Dublin, hybrid working model – 3 days in office per week. 

Salary: Highly Competitive

Job Ref: 9611MT

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Key Responsibilities

• Lead budgeting, forecasting and business planning.
• Oversee financial reporting, compliance and controls.
• Manage cash flow, working capital and financial risk.
• Provide commercial analysis and decision-making support.
• Improve financial systems, processes and reporting.
• Lead and develop the finance function.
• Support the delivery of strategic business projects.
• Build strong relationships with key stakeholders.
• The Ideal Candidate
• Qualified accountant—ACA, ACCA, CIMA or equivalent.
• Proven experience in a senior finance role.
• Strong financial, commercial and analytical capabilities.
• Confident operating within a senior leadership environment.
• Excellent communication and stakeholder-management skills.
• A practical, hands-on approach combined with strategic thinking.
• Experience within a fast-paced commercial organisation would be beneficial.

A competitive senior-level salary and benefits package is available, with flexibility depending on experience.

Location: Dublin

Job Ref: 9610TG

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The role

• Plan and deliver national and local campaigns that increase showroom footfall and sales
• Develop more locally targeted marketing activity based on store catchments, customer behaviour and regional opportunities
• Gather campaign ideas and market feedback directly from Store Managers
• Work with Visual Merchandising to ensure campaign messaging and showroom presentation are aligned
• Brief and coordinate internal creative teams, print suppliers, newspapers, social media partners and other advertisers
• Manage substantial campaign budgets and ensure marketing spend delivers measurable value
• Use sales, footfall and campaign data to evaluate performance and guide future investment
• Monitor competitor activity and respond quickly when market conditions change
• Manage multiple campaigns, deadlines and stakeholders in a fast-moving retail environment
• Take on broader marketing responsibilities during the Head of Marketing’s maternity leave, working alongside the Digital Marketing Manager

What we are looking for

• At least three years’ experience in retail marketing, brand management, trade marketing or a related role
• Direct experience marketing physical stores and driving footfall or in-store sales
• A strong understanding of campaign ROI, KPIs and data-led decision-making
• Experience managing multi-channel campaigns across print, regional media, outdoor and social channels
• The ability to translate data into clear commercial recommendations
• Strong project management skills with the ability to manage competing deadlines
• Confidence working with senior stakeholders, Store Managers and specialist internal teams
• A practical, hands-on approach and the ability to respond quickly to competitor activity
• A full driving licence and access to a car, as nationwide store travel will be required

Experience within furniture, homewares, fashion or another fast-moving, multi-site retail business would be particularly relevant.
This is not a digital marketing position. The client has a dedicated digital team and the technology required to track campaign performance. 
The priority is someone who understands physical retail, can deliver campaigns at pace and can demonstrate the commercial return from marketing investment.
The role will be based on-site in Galway five days a week for the initial months. Some hybrid working, approximately one to two days per week, may be available once the person is established.

Benefits

• Performance bonus
• Up to 23 days’ annual leave
• Pension scheme
• Staff discounts
• Educational support
• Discounted corporate healthcare
• Employee Assistance Programme
• Bike-to-work scheme
• Ongoing training and career development

Location: Galway | five days on site for first six months | 1/2 days WFM thereafter

Salary: €45,000 + bonus and benefits

Job Ref: 9609MOH

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We're partnering with a leading hospitality group to find a Group Marketing Executive who will play a key role in delivering impactful marketing campaigns across a portfolio of premium hotel brands. This is an exciting opportunity to gain exposure across digital marketing, content creation, CRM, social media, websites and brand campaigns while working alongside an experienced commercial leadership team.

What You'll Be Doing

• Supporting the delivery of multi-channel marketing campaigns across a portfolio of brands.
• Managing and creating engaging social media content.
• Coordinating website updates, promotional activity and campaign landing pages.
• Executing CRM and email marketing campaigns.
• Analysing campaign performance and reporting on key marketing metrics.
• Supporting content creation including photography, video shoots and brand storytelling.
• Collaborating with internal stakeholders and external agencies to bring campaigns to life.
• Contributing fresh ideas to drive brand awareness, engagement and revenue growth.

About You

• 2-3+ years' experience in a marketing role.
• Strong content creation and social media skills.
• A proactive and organised individual who enjoys juggling multiple projects.
• Commercially aware, with a keen interest in marketing performance and ROI.
• Comfortable working independently while also collaborating with a wider team.
• Hospitality, travel, leisure or hotel marketing experience would be highly advantageous.
• Full driving licence and access to a vehicle required.

What's On Offer

• Fully remote role based anywhere on the island of Ireland.
• Opportunity to work across multiple well-known hospitality brands.
• Exposure to a broad range of marketing disciplines.
• Mentorship from an experienced senior marketing team.
• Genuine career development opportunities within a growing business.
• Travel expenses covered for business-related travel.

Location: Nationwide / Hybrid

Salary: 40k - 45k

Job Ref: 9593TG

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The role:

• Manage a portfolio of live customer installation projects 
• Act as the main point of contact throughout installation 
• Visit clients and sites across the east coast from Louth, Dublin, Kildare, Wicklow and surrounding areas 
• Coordinate designers, manufacturing, installers and trades 
• Manage timelines, changes, delays and client expectations 
• Resolve issues quickly and keep projects moving 
• Deliver a high level of service throughout 

About you:

• Excellent with people and confident dealing with high-value clients 
• Highly organised with strong follow-through 
• Comfortable managing multiple projects and stakeholders 
• Calm and solutions-focused when things go wrong 
• Confident having difficult conversations when needed 
• Full driving licence 

Experience in luxury interiors, kitchens, bathrooms, fit-out, property, construction or another premium project-led environment would be an advantage, but technical construction expertise isn't essential. If you're great with clients, highly organised and the person who gets things sorted when there are multiple moving parts, we'd like to hear from you.

Location: Louth / East Coast

Salary: €55k - €65k

Job Ref: 9608MOH

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Day to Day Responsibilities:
Drive sales performance by consistently hitting targets, growing existing accounts, and winning new business. Build strong retailer relationships through regular store visits, standout service, and smart promotional execution. Manage your territory with precision using data, market insights, and structured planning to maximise sales, margins, and long-term growth, while collaborating closely with internal teams to deliver results.

About You

• At least 3 years’ experience in account management, sales, or business development
• Good understanding of the FMCG industry, ideally within grocery retail
• Able to work well as part of a team and follow company values
• Strong skills in building and managing customer relationships
• Focused on achieving results and meeting KPIs
• Confident in providing professional advice to ensure strong in-store standards
• Experience managing sales performance and profit margins
• Understanding of retail requirements for health & safety, food safety, and HR
• Knowledge of major social media platforms and how they are used
• Proven ability to identify and make the most of commercial opportunities
• Full, clean driving license.

Location: Cavan/Louth/Monaghan/Meath

Salary: 55k - 60k 

Job Ref: 9563PL

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This is a unique opportunity for an ambitious performance marketer who wants to combine strategic client leadership with hands-on campaign management. The role is ideally suited to someone currently working within an agency environment who has developed strong technical expertise across paid media and is now looking for significantly greater client exposure, commercial responsibility, and ownership of results. You'll work directly with senior client stakeholders, including Marketing Directors and CMOs, acting as a trusted strategic partner while remaining closely involved in campaign execution, optimisation, and performance analysis.

The role is approximately focused across:

• 70% lead generation
• 20% e-commerce
• 10% brand awareness

Key Responsibilities:

• Manage and develop relationships with a portfolio of clients
• Work directly with senior marketing stakeholders and CMOs
• Manage and optimise campaigns across Google Ads and Meta
• Analyse campaign performance and translate data into a clear client narrative
• Understand the wider commercial challenge behind campaign results rather than simply reporting platform metrics
• Diagnose issues such as lead quality, conversion performance and campaign effectiveness
• Turn insights into practical recommendations for clients
• Prepare weekly and monthly client performance packs covering results, insights, actions and recommendations
• Work within client pods, sharing larger accounts with colleagues across paid search and paid social
• Use Monday for task and workflow management and Slack for internal communication
• Contribute to new business opportunities and introductions

What We're Looking For
Ideally 3+ years' digital performance marketing experience, most likely gained within an agency environment.
The successful person needs to combine two things that aren't always found together: strong technical capability and confidence with clients.

About You

• Be genuinely hands-on with Google Ads and Meta Ads
• Understand campaign set-up, optimisation and troubleshooting
• Be able to move beyond platform metrics and understand the client's underlying business problem
• Be comfortable interpreting data and turning it into a compelling, understandable story
• Want considerably more client exposure and ownership
• Be confident dealing with different personalities and senior stakeholders
• Be outgoing, commercially minded and comfortable working in a fast-moving environment
• Enjoy a steep learning curve and taking responsibility rather than operating within a heavily layered agency structure

Location: Dublin

Salary: 50k - 60k

Job Ref: 9607MOH

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Key Responsibilities

• Identify and develop new business opportunities across the Dublin market.
• Build and maintain a strong pipeline of prospective clients through proactive networking and lead generation.
• Gain a deep understanding of clients' business objectives and create innovative advertising solutions to support their growth.
• Develop and strengthen relationships with both new and existing clients.
• Deliver compelling presentations and creative pitches using the latest technology and sales tools.
• Manage advertising campaigns from concept to delivery, ensuring exceptional client service throughout.
• Achieve and exceed sales targets while driving client retention and revenue growth.

Experience & Skills

• Previous sales experience is essential, ideally within media, advertising, radio, or a related industry.
• A strong understanding of the Dublin business market and the ability to identify commercial opportunities.
• Excellent communication, negotiation, and presentation skills.
• Proven ability to develop lasting client relationships and generate new business.
• A proactive, results-driven approach with a passion for delivering outstanding customer outcomes.

About You

• A creative thinker who enjoys developing fresh ideas and innovative solutions.
• Tech-savvy and confident using presentation tools and digital technology.
• Highly organised with exceptional time management skills.
• A confident and professional networker with strong relationship-building abilities.
• Skilled in project management and managing multiple priorities effectively.
• Self-motivated, ambitious, and capable of working independently as well as part of a team.
• Holds a full, clean driving licence and is comfortable travelling to meet clients across Dublin.

This is an exciting opportunity to join a rapidly growing media brand where creativity, commercial success, and relationship-building are at the heart of everything you do.

Location: Dublin

Salary: 40k plus commission

Job Ref: 9590MT

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Are you a proven sales professional with a track record of winning and developing high-value client relationships?

We are partnering with a leading international investment and wealth management organisation to appoint an experienced Regional Sales Manager to join their growing Irish operation. This is a unique opportunity for a commercially driven sales professional to work with qualified high-net-worth leads in a consultative, relationship-led environment.

This role offers strong earning potential, significant career progression opportunities, and the chance to work within a highly respected global financial services business.

The Opportunity

As Regional Sales Manager, you will engage directly with high-net-worth individuals, building trusted relationships and guiding prospective clients through a consultative sales process.

You will manage warm inbound and qualified opportunities, conduct client meetings, and drive new business growth across your territory. Supported by dedicated portfolio and client service teams, you will focus on what you do best — developing relationships and closing business.

This is an ideal opportunity for a highly motivated, target-driven sales professional who thrives in a performance-led environment and enjoys working autonomously while being part of a high-calibre team.

Key Responsibilities:

• Develop and manage relationships with high-net-worth individuals
• Conduct consultative sales meetings both virtually and face-to-face
• Convert qualified leads into long-term client relationships
• Deliver against individual revenue and performance targets
• Maintain a proactive pipeline and high activity levels
• Work collaboratively with internal investment and client support teams
• Represent the business professionally and ethically at all times

About You

• Proven success within a consultative sales environment
• Strong track record of consistently exceeding targets
• Experience managing high-value client relationships
• Highly motivated, resilient, and commercially driven
• Excellent communication and interpersonal skills
• Professional, credible, and relationship-focused approach
• Ability to thrive in a fast-paced, entrepreneurial environment
• Financial services, investment, wealth management, or premium B2C sales experience highly advantageous

What’s on Offer

• Competitive base salary with uncapped earning potential
• Hybrid working environment based out of Dublin 
• Structured career progression within a global organisation
• Ongoing professional development and sales training
• Collaborative and high-performance culture
• Market-leading benefits package available

Apply

If you are an ambitious sales professional looking to join a high-growth international business where performance is recognised and rewarded, we would love to hear from you.

Salary: Highly Competitive

Location: Dublin / Ireland | Hybrid Working

Job Ref: 9572TG

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The Role

• Manage key national accounts and distribution partners, acting as the primary commercial interface between the business and its customers
• Own full P&L performance, driving profitable and sustainable growth
• Lead commercial negotiations from strategic planning through to execution
• Identify and win new business opportunities, expand product listings, and deliver impactful customer activations
• Deliver accurate forecasting, performance tracking, and joint business reviews
• Collaborate cross-functionally with marketing, culinary and category teams to create insight-led commercial proposals
• Lead new business development initiatives and manage projects from concept to delivery

About You

• 5+ years’ experience in Account Management or commercial roles within FMCG, foodservice or a related sector
• Strong relationship-building skills with the ability to influence and negotiate confidently
• Commercially astute with experience managing complex customer agreements
• Proven ability to drive growth through opportunity identification and execution
• Comfortable operating with ownership and accountability in a dynamic environment
• A proactive problem-solver who can simplify complexity and deliver results

Why This Role?

• High level of commercial ownership and autonomy
• Exposure to strategic national customers and senior stakeholders
• Opportunity to shape growth within a well-established global business
• Collaborative, performance-focused culture with strong career development potential

To apply for this role send your CV to jobs@peoplegroup.ie or through our website www.peoplegroup.ie

For more information on this role call 01 661 9636

Location: Dublin South

Salary: 70k - 90k

Job Ref: 9568PL

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What You'll Do

• Drive Customer Growth: Identify sales opportunities through data analysis, market insights, and customer understanding.
• Manage Commercial Performance: Lead forecasting, manage customer P&Ls, and deliver profitable growth.
• Develop Strategic Partnerships: Build strong relationships with key customer stakeholders and create tailored account strategies.
• Sell with Impact: Use data and insights to develop compelling commercial proposals and influence customer decisions.
• Execute Commercial Plans: Deliver promotional, in-store, and online initiatives while managing negotiations to achieve mutually beneficial outcomes.
• Lead Projects: Coordinate cross-functional teams to successfully deliver customer and business objectives.

What You'll Need

• 5+ years sales experience, FMCG experience with multiple retailers.
• Proven experience in National Account Management, Key Account Management, or Customer Development within the FMCG industry.
• Strong commercial acumen and negotiation skills
• Proven ability to identify opportunities and solve complex business challenges
• Excellent communication and stakeholder management skills
• Strong analytical skills with the ability to translate data into actionable insights
• Bachelor's degree preferred
• Proficiency in Microsoft Office Suite

Key Attributes

• Negotiation: Proven track record of leading negotiations and building JBPs, high energy, exceptional commercial skills, passion for sales, great relationship building skills.
• Proactive: Self-starter who takes ownership and drives results.
• Analytical: Comfortable working with data to generate insights and recommendations.
• Resilient: Adapts to challenges and maintains a positive, solution-focused mindset.
• Results-Oriented: Focused on delivering outcomes that benefit both customers and the wider business.
• Project Management: Organised, structured, and able to manage multiple priorities effectively.
• Team Player: Collaborates effectively across functions to achieve shared goals.
• Simplifies Complexity: Able to turn complex challenges into clear, actionable solutions.
• Strong Communicator: Confident engaging and influencing stakeholders at all levels.

Location: Dublin

Salary: 75k - 80k and Competitive Package

Job Ref: 9588TG

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About the role
We are looking for a highly competent Sales Manager to take ownership of the Pharmacy Channel in Ireland. This role is responsible for driving growth and market share through the effective leadership of the sales team and the development of strong, strategic customer relationships.

Key Responsibilities:

• Take full ownership of the territory performance across Pharmacy in the region. Key metrics including journey planning adherence, volume, revenue, availability, visibility, and in store merchandising executional standards.
• In this channel role, the SM will directly manage the sales team field force and merchandisers in the Region.
• Maintain and enhance a team of high achievers by developing the key sales competencies within the team including selling, merchandising excellence and relationship management skills.
• Work closely with key stakeholders across business to align on strategy, commercials, and budget achievement.
• Set and implement Monthly Sales team targets and KPI’s in line with budgets.
• Build and maintain strong, long-term relationships with Key accounts
• Act as the primary point of contact for Key accounts
• Collaborate with internal teams (sales, marketing, operations, product) 
• Resolve account issues quickly and effectively
• Track key account metrics and performance

Key Personal Requirements:

• 2+ years sales management/ key account experience.
• Understanding of the Irish Retail industry
• Commercially astute with relevant experience.
• A resilient self-starter with a result driven work ethic.
• Strong communicator with a proven ability at leadership and managing a team.
• High level of IT proficiency: Microsoft Word, PowerPoint & Excel.
• Candidates must be eligible to drive in the Island of Ireland and have a full clean drivers’ license.

Location: Dublin

Salary: 50k - 60k 

Job Ref: 9585PL

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